Gamification not only has a positive affect on in-app attention span and drop off, it also brings fun element to the app. It can be used in many ways; from educating users, engagement of fans or players whilst offering rewards and special offers. Essentially creating a virtual sports ecosystem in the metaverse!

E–sport style games can be developed to suit each target audience; for example it could enable teams to create e–sport stadiums or allow children’s teams to compete for prizes like kits and bibs for their local club. Players can play to win prizes, offers or vouchers with specific brands.